Your apps (CRO) conversion rate optimization depends on UI/UX design of your website & e-commerce.
Widely known as IA, Information Architecture is a constructional design which focuses on organizing, structuring, and labeling content of websites in a coherent manner. A structured information structure can enhance user experience manifolds.
Interaction Design is the pivot around which the work of UI / UX designers revolves. Basically, it is the process of constructing relative digital designs, ideas, and eye-catching creatives on web pages. In order to engage the targeted audience, the interaction design has to be attractive and uncomplicated, at the same time.
Being a subpart of the broader term – user experience, it refers to the degree to which a program can be used by targeted users to achieve their objectives with satisfaction and efficiency. It is utmost important that navigation on any app website and ads can make a user find his product or service in just three clicks and less than 6 seconds.
Wireframing is all about designing a sample structure for a website to check if it’s content, functions, and usability, all are in accordance with the needs of users. This is done before the website or application is actually launched.
“Every image speaks a thousand words” - Visual Design refers to the imperative implementation of images, illustrations, and colors in such a manner that the user experience is elevated. An appealing visual design not only helps a brand builds trust but also enhances the content on the website.
UI / UX are the powerhouse of a brand. In order to increase sales as well as growth, it is important for a brand to have an interactive User Interface and User Experience. It helps in winning the consumers' attention & confidence to go ahead and use a particular app or website.